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FPS Rantings

Archive for the ‘Game Ads’ Category

July 24th, 2007

Study says in-game ads are effective

Ever wondered if in-game ads are viable? There’s a new study that shows us that it is. Double Fusion, an in-game ad company, boasts proof of the efficacy of video game advertising.

The research tested and determined the most significant factors which influence how gamers notice ads in games, including the type and depth of […]

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